Hardy Stone, a disabled veteran, began publishing VetLikeMe, a national news publication for service-disabled veteran-owned business owners back in 2009. When he and I met several months ago he had no website and was sending subscribers a link to his Google Drive where they could view or download a copy of the latest newsletter. Creating a newsletter was an arduous task and sending the emails out to over 7,000 subscribers took a lot of time.
He needed help if he was going to be able to continue publishing this popular newsletter, which he’s passionate about so we decided to partner up. I publish GovCon Network, which has a lot of synergy with VetLikeMe as both audiences sell (or want to sell) to the federal government. We came up with an arrangement whereby I’d create a website for him and migrate his subscribers and newsletter over to a platform that worked for he and his subscribers. We just finished most of the heavy lifting and will be sending out the first newsletter early next week.
So I dusted off his unused domain name, loaded WordPress, added Genesis and one of my favorite themes from Studiopress that runs on Genesis and began outfitting the website and building a site ready for combat!
We embedded each newsletter from 2010, 2011, and 2012 into it’s own page on his site. Visitors simply need to click on the page to be able to easily read the issue. Here’s a link to the most recent issue as of this post: VetLikeMe Winter 2012 For recent issues visit: VLM News
I also outfitted he and the VetLikeMe publication and community with:
He had two Twitter accounts, one @hardystone and the other @vetlikeme, so we drew a line between them (no, not literally) to separate his personal tweets from his @VetLikeMe tweets.
We still have some beautifying to do with these, but they are all setup, functional, and linked to. The beginning of something really useful to the SDVOSB community Hardy is a part of and serves.
Here’s his new logo and an icon we created for him and a screenshot of his site as of Jan 31. Would love to know what you think and please holler if you spot something not quite right! Thanks for checking in and checking this project out.